A working hypothesis template for A/B tests and product experiments. Get a structured If-Then-Because statement you can plug into your experiment tracker, with the supporting metrics and decision rule attached.
A hypothesis you can fail
Falsifiable by design, so the result is unambiguous either way.
Guardrails, not just a win metric
Catches harm to retention, latency, or revenue before it ships.
Feasibility before you build
A sample-size estimate that tells you if the test can even run.
A feature change, a UX tweak, a copy variation, or a fuller PRD all work as input. The clearer the change and the expected behavior shift, the sharper the hypothesis the template produces.
The AI fills the If-Then-Because slots with your specifics: the experiment intervention (If), the metric movement (Then), and the causal reasoning (Because). Falsifiability is built in, so the hypothesis is testable, not aspirational.
The hypothesis arrives with its supporting parts: primary metric, guardrail metrics, and a decision rule for what to ship. Drop it into your experiment tracker or paste into a doc.
The hypothesis template uses the falsifiable If-Then-Because form so the result of the experiment is unambiguous, not "we learned something."
Every hypothesis comes paired with the one metric that decides the experiment, tied to the change you are testing rather than a vanity number.
The template surfaces what could go wrong (retention drop, latency spike, revenue loss) so a winning treatment that hurts elsewhere does not ship.
A clear "ship if X, hold if Y, kill if Z" rule travels with the hypothesis, so the post-test conversation is short and based on the rule you set up front.
Paste your meeting notes or transcript. SPM extracts action items, assigns owners, maps dependencies, and organizes everything into a prioritized NOW / NEXT / LATER visual roadmap. Takes about 30 seconds.
User Story GeneratorPaste your PRD, feature description, or product brief. SPM generates INVEST-compliant user stories with acceptance criteria, ready for your sprint backlog.
Notes to RoadmapTurn scattered bullet points, brainstorm scratchpads, or planning session notes into a structured visual roadmap. SPM reads your rough notes, identifies what matters, and organizes it into prioritized lanes with owners.
Standup to RoadmapYour daily standups generate decisions and blockers that disappear into Slack. Paste your standup notes and SPM converts them into a living roadmap that tracks what is blocked, what is moving, and what comes next.